All products are from my classmates as there products and ask us to made ads for them.
MAC
CONNECTING PEOPLE
REASSON:
To expand market to new buyers.
APPEAL:
Social approval
Entertainment
Durability Appeal
COLOUR THEORY:
Blue – confidence, success, loyalty (in monogram and people)
Purple – combination of warm & cool
White - reverse (in monogram)
BLOOMING BABY CRIBBERS
REASON:
To announce a modification.
APPEAL:
Economy in use
Dependability in use.
COLOUR THEORY:
Pink - Tranquil
Blue – calm & trustworthy
Green - fresh, healthy & eco-friendly.
Orange - creatively playful
CHOCMATE
REASON:
To expand market to new buyers.
APPEAL:
Appeal for taste
Humor appeal
Variety of selection
COLOUR THEORY:
Use of different brown shade for natural & richness of product.
Pink suits for Feminist flareanother ad apart from demands of agency.
CHOCMATE
REASON:
To maintain sale
APPEAL:
Novelty Appeal
COLOUR THEORY:
Use of different brown shade for natural & richness of product.
Blur effect represent
the ghost Theme.
LA CABRA
REASON:
To educate consumers
APPEAL:
Appeal for health
Appeal for taste
Protection for others
COLOR THEORY:
Shades of blue – dignity, loyalty & trustworthiness.
White – purity.
thank you for your time do comments :)